This is the title page of the manuscript. Note that “Compile As-Is” is ticked - this ensures that the title page’s formatting doesn’t get changed during the Compile process, even though the formatting of other text documents will be overridden to use a standard 12-point manuscript font.

The <$PROJECTTITLE> and <$fullname> tags get replaced with the information set in Project > Meta-Data Settings… > Project Properties. You can edit those settings or just replace this text altogether.